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Top Selling Nutraceuticals in 2020

And What to Sell in 2021 and Beyond

The nutraceutical market has been heating up for the past few years, but it has hit critical mass in 2020. The public is invigorated and more health-conscious than ever. Add to that, the online shopping boom and you have a recipe for a great nutraceutical market. 


Nutraceutical high risk merchant accounts are booming and more people are switching to better credit card processors who can help them save money, and advise them on how to find more clients and build their business even more. 

With strong demand for dietary supplements and other products that help promote a healthier lifestyle, it’s not surprising that this industry went from nothing to billions in a span of only a few years.

This year, nutraceuticals have once again dominated most of the healthcare scene with these products becoming the biggest hits for consumers:

If you have payment processing service that has huge fees, here are seven smart tips to cut down these costs and help you save money so you can spend more in 2021 on these top selling Nutraceuticals in 2020. 

[1] Multivitamins for women

beautiful happy girl with closed eyes practicing yoga in lotus position in bedroom in the morning

Due to the pandemic, the multivitamins market has skyrocketed to fame this year with everyone looking for the right multivitamins to boost their immune system and keep the virus away.

But one of the bestselling categories in this area is multivitamins that are targeted at women who aim to not only keep themselves healthy but also young looking.

These multivitamin supplements usually contain Vitamins A, C, D3 and E, zinc, and B-complex. They also have high iron content to help with women’s menstrual health.

[2] Gummy supplements

gummy supplements

It’s no secret that giving kids vitamins can be a huge challenge. But when you give them delicious gummies, it’s hard for them to say no.

Gummy supplements are selling like pancakes because they offer vitamin C and zinc that help boost the immune system and aid the body in fighting off colds and flu.

They can also serve as antioxidants while making sure that kids enjoy their delicious taste just like they’re eating candy. In fact, some nutraceutical products for adults are now also being manufactured in the form of candies or gummies to make them more fun to take.

[3] Probiotics

cropped view of woman holding white probiotic container and pills in hands on blue background

Probiotics play a huge role in keeping the natural balance in the digestive tract, so a lack of these good bacteria in the body could lead to gas, bloating, and diarrhea.

Probiotic supplements are designed to help restore the balance in the body’s digestive tract to alleviate these symptoms and make sure that consumers keep their guts healthy.

It’s also easier to find probiotic products that don’t contain gluten, wheat, lactose, and dairy products, which is ideal for consumers who have sensitivities or those who are just trying to follow a specific diet.

[4] Iron supplements

Pills with mineral Fe (Ferrum) on a white background with an inscription from the chemical table

A lot of people suffer from iron-deficiency anemia, which could lead to a variety of symptoms including lethargy, fatigue, and leg cramps.

One of the best ways to treat this problem is through iron supplements that don’t only help increase iron concentration in the body but also contain vitamins and other nutrients to promote overall health.

A lot of iron supplements are also created using plant sources, making them ideal for vegans or those who are following a strict diet regimen.

The future is definitely looking good for nutraceuticals. With the increasing demand for products that offer an alternative option to traditional supplements and treatments, this market is expected to grow even more in the next few years.

So as the year closes, we can all look forward to more trends and products to be released by top nutraceutical companies around the world.

Ryan Kemp Zulu Shack Creative
( Director of Digital Marketing )

I am passionate about delivering results and helping my clients succeed. With my expertise in SEO, branding, and marketing, I lead the agency’s efforts to create and implement effective strategies that drive business growth. Our all-inclusive approach sets us apart from other digital media companies and ensures that our clients receive the full range of services they need for online success. If you can think of it, we can build it!

Zulu Shack Creative team members thrive on momentum. Like Zulu warriors, we strive to spearhead your idea with speed and quality.

When I’m not helping my team implement new digital marketing strategies, I enjoy playing music, hosting poker nights, reading Stephen King novels, and spending time with my wife and baby daughter.

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